A step-by-step guide to create a business that makes a difference, even if you have no business background, no tech experience, and no idea where to start.

  • 32 Videos

  • 0 Quizzes

  • 0 Worksheets

  • 3 Files

Welcome to the SEAD Accelerator

  • The SEAD™ Accelerator Roadmap

  • The SEAD™ Accelerator Project Plan

1. Personality: Uncover Your Advantage

  • Milestone 1 : Articulate Your Advantage

  • The Changemaker's Journey

  • Inventory Your Assets

  • Articulate Your Advantage

2. Purpose: Reverse Engineer Your Impact

  • Milestone: Reverse Engineer Your Social Impact

  • People with Purpose Prevail

  • Craft Your Problem Statement

  • Select Your Special OPS Model

  • Craft Your Theory of Change

  • Conclusion: Purpose

3. Patron: At Your Service

  • Milestone 3: Define Your Dual Markets

  • Spotlight: Aravind Eye Clinic

  • Patron Overview

  • Sketch Your Patron Profile

  • Conduct Discovery Calls

  • Craft Your Transformation Matrix

  • Conclusion: Patron

4. Product: Package Your Impact

  • Milestone 4: Create Your MVP

  • The Power of Products

  • Assets that Scale

  • Spotlight: Deborah Niemann, The Thrifty Homesteader

  • Your Anchor Product

  • Spotlight: Lisanne Iriks, Confident with Conflict

  • Outline Your Deliverables

  • Conclusion: Product

  • Bonus: Digital Creator's Toolkit

5. Process: Build Your Systems

  • Milestone 5: Set Up Your Automation Systems

  • Create Leverage with Systems

  • Map Your Value Ladder

  • Create Your Gateway

  • Set to Autopilot

  • Conclusion: Process

6. Platform: Create Your Space

  • Milestone 6: Build Your Digital Platform

  • How The Internet Changed the Game

  • Spotlight: Erin Benzakein, Floret Flower Farm

  • Your Three Key Goals

  • Build Your Landing Page

  • Spotlight: Jamie Amor, Cosmic Kids

  • Craft Your Call to Action

  • Spotlight: Anna Digilio, Guided Math that Works

  • Connect to Your CRM

7. Promote: Spread the Word

  • Milestone 7: Create Your Cornerstone Content

  • Why Good People Hate Bad Marketing

  • Build a Vibrant Community

  • Create Content that Matters

  • Spotlight: Judy Cornish, The Dawn Method

  • Deliver Content with Consistency

  • Design for Conversion

  • Spotlight: Tara Reed, Apps Without Code

8. Paycheck: Manage Your Money

  • Snapshot

  • The Social Entrepreneurs Calling

  • Set Your Revenue Goals

  • Profit

  • Spotlight: Mike Michalowicz, The Pumpkin Plan

  • Impact

  • Growth

  • Sustainability

  • Conclusion: Paycheck

Time to Celebrate!

  • The Time is Now.

  • This is Not Business as Usual

  • The Rise of a New Sector [Audio]

  • The Meaning of Social Entreprenuership [PDF]

  • 7-Minute Summary of Social Enterprise [Video]

  • Recommended Resources

  • Do What You Can't [Video]

Social Entrepreneurship in Action

  • Start Something That Matters [Video]

  • Three Stories of Local Eco-Entrepreneurship [Video]

  • Grameen Bank on Eradicating Poverty [Video]

  • Clean Energy with Coconut Charcoal [Video]

  • Healing the Eyes of the World [Video]

  • Fifteen Social Entrepreneurs and their Crazy Ideas [Video]

  • Capitalism's Dirty Secret and a New Way Forward [Video]

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